Introduction: A Major Change for Southwest Travelers
For decades, Southwest Airlines has stood out in the crowded airline industry
with its customer-friendly policies, including two free checked bags—a perk
that became synonymous with the brand. But in a surprising shift, Southwest
recently announced it will end this beloved benefit, joining other major
airlines in charging for checked luggage. This decision has left travelers
wondering: What does this mean for my next trip? In this blog
post, we’ll break down Southwest Airlines’ new baggage policy, why the change
happened, and how it impacts your travel budget. Let’s dive in.
What Has Changed? Understanding Southwest’s New Baggage Policy
Southwest Airlines built its reputation on transparency and no hidden fees, but its updated baggage policy marks a significant departure. Here’s what’s new:
- First and Second Checked Bags Now Cost Extra: Previously, passengers could check two bags for free. Now, the first checked bag costs 25, and the second is 35 for domestic flights.
- Overweight/Oversized Fees Remain: Bags over 50 lbs or 62 inches will still incur fees (75−75−125).
- Carry-Ons Stay Free: Unlike many competitors, Southwest still allows one carry-on and one personal item at no cost.
- Exceptions Apply: Southwest’s Rapid Rewards A-List members and business select fare customers retain free checked bags.
For full details, check Southwest Airlines’ official baggage policy page.
Why Did Southwest Airlines End the Free Bag Policy?
The end of Southwest’s free bags isn’t arbitrary—it’s a strategic response to rising operational costs and industry trends. Here’s the reasoning behind the move:
- Rising Fuel and Labor Costs: Airlines face skyrocketing expenses, with jet fuel prices up 30% since 2022 and labor agreements increasing wages.
- Competitive Pressure: Most U.S. carriers (Delta, American, United) already charge for checked bags. Southwest’s policy made it an outlier.
- Revenue Generation: Baggage fees are a lucrative revenue stream. In 2023, U.S. airlines earned over $5 billion from baggage fees alone (DOT Report).
Southwest’s CEO, Bob Jordan, stated the change ensures the airline remains “financially resilient while adapting to traveler needs.”
How This Change Affects Travelers
The new policy impacts different travelers in unique ways:
- Families: Checking bags for a family of four could now add 120−120−240 roundtrip.
- Budget Travelers: Those who relied on free bags to avoid carry-on hassles may rethink their loyalty.
- Business Travelers: Corporate clients using Business Select fares avoid fees, but others face new costs.
For infrequent flyers, the change might mean packing lighter or opting for budget airlines with lower fees.
New Baggage Fees: How Much Will It Cost You?
Here’s a breakdown of Southwest’s updated fees (domestic flights):
- First Checked Bag: $25 each way
- Second Checked Bag: $35 each way
- Third+ Bags: $150 each way
- Overweight/Oversized: 75−75−125
Compared to competitors, Southwest’s fees are mid-range. For example, American Airlines charges 30−30−40 for the first checked bag, while Spirit Airlines charges up to $50.
Tips to Avoid Extra Baggage Fees on Southwest
Don’t let fees ruin your trip! Try these strategies:
- Pack Light: Stick to a carry-on and personal item (still free!).
- Use a Southwest Credit Card: Cards like the Southwest Rapid Rewards® Priority Card offer free checked bags as a perk.
- Share Luggage: Split items with travel companions to minimize checked bags.
- Join A-List: Earn status by flying 25+ one-way flights annually for fee waivers.
- Pre-Pay Online: Save $5 per bag by paying during booking.
For packing hacks, explore Travel + Leisure’s guide.
Is Southwest Airlines Still a Budget-Friendly Option?
Despite the new fees, Southwest retains advantages:
- No Change Fees: Unlike most airlines, Southwest doesn’t charge for flight changes.
- Transparent Pricing: All fares include taxes, and seats are never assigned (saving pick-your-seat fees).
- Frequent Sales: Southwest still offers competitive deals, like $49 one-way fares.
However, budget-conscious travelers should compare total costs. For example, a 200 Southwest fare with one checked bag becomes 250, potentially matching Delta’s bundled pricing.
Traveler Reactions: What Are People Saying?
The response has been mixed:
- Loyalists Are Disappointed: “Southwest just lost its biggest advantage,” tweeted @WanderlustSarah.
- Some Understand: Reddit users noted the policy aligns with industry standards.
- Competitors Are Capitalizing: JetBlue tweeted, “We still let you bring a carry-on for free!”
A recent SurveyMonkey poll found 58% of Southwest customers would “consider other airlines” due to the change.
Final Thoughts: Should You Still Fly Southwest?
The answer depends on your priorities:
- Yes, If… You value flexible tickets, free carry-ons, or have A-List status.
- No, If… Checked bags are non-negotiable, and cheaper alternatives exist.
Southwest Airlines remains a strong contender for hassle-free travel, but the loss of free bags erodes its unique appeal. Always compare total costs—including baggage—when booking.
Ready to Book?
Check Southwest’s latest deals here and use a baggage calculator like Luggage Forward to estimate costs. Safe travels!